Major Campaigns Planned After State Of The Union

WASHINGTON (February 11, 2013)--The White House and outside supporters of President Barack Obama will launch simultaneous social media, public outreach and fundraising campaigns after Tuesday's State of the Union address.

The efforts will focus on jobs and the budget, gun control, immigration and climate change.

The outreach reflects a decision by the president and his advisers to use public support to pressure Congress.

The White House will use social media in an effort to engage the public on the proposals Mr. Obama will outline in his speech Tuesday night.

Officials invited 100 people who follow the administration on such social media as Twitter and Facebook to watch the speech from the White House, and then participate in an online panel.

The White House will also stream a version of the speech that will incorporate graphics and data.

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