Local store sells protein donuts to curb cravings

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HEWITT, Texas (KWTX) The new year is underway, and most people have made a list of resolutions, with the most common being to lose weight.

(Photo by: Erin Zeller)

However, most people do not stick to their diet and exercise routines. Baylor Nutrition Professor LesLee Funderburk said, "In regards to diet and exercise, it’s probably a small percentage over the year. It's easy to slide back into old ways."

Experts say one of the main reasons dieters fail to stick to their plan is because they make their regimen too tough, restrict themselves, and make drastic changes.

“When you plan on getting back into shape, whatever that is for you, you have to factor in diet,” customer Billy Rutherford said.

Impact, a local health store, sells supplements, smoothies, meals, and several different kinds of low-calorie desserts including protein donuts, protein cookies, and protein cheesecake bites.

The mini cheesecakes are made by Stud Muffin using stevia sugar and have 27 grams of protein. The donuts were created by Rollin’ Dough, a company started by a fitness bikini model in Dallas who wanted to control her cravings. The donuts are about 150 calories, with less than 5 grams of sugar, and 15 grams of protein.

Customers say these healthy versions of their favorite desserts are a good way to curb the cravings for high-calorie snacks.

"They’re delicious, packed with protein, by far a better health alternative than an actual donut,” Rutherford said.

Funderburk said a traditional donut has around 300-400 calories because of the sugar and fat content. With the high-protein versions of the sweet treats, people can get the satisfaction of something sweet without the guilt.

Impact owner Fernando Sandoval said, “You go eat a regular donut or regular cheesecake, you're talking over 50 grams of sugar. These protein donuts give you that sense as if you were eating something super sweet but it’s actually healthy.”

Nutritionists suggest staying consistent with goals and indulging occasionally. Funderburk said, “I recommend keeping a food journal because it’s been shown that the act of writing something down helps. Also set realistic goals and make little changes every week. And just be patient, it’s a slow process.”