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Dell Unveils Cheap Computers For Emerging Markets Save Email Print

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(August 27, 2008)—Round Rock-based Dell unveiled four low-cost computer models Wednesday designed for China, India and other emerging economies.

The two new notebook and two desktop personal computers are the first that Dell has designed especially for emerging markets and they’re a new bid to tap the potential of high-growth markets outside the United States.

The computers are meant for small business users and are to be sold in 20 countries across Asia, Africa and Latin America.

Strong sales in Asia helped Dell turn in better-than-expected results in the first quarter despite a slowing U.S. economy.

It's due to report its latest quarterly results on Friday, and analysts are watching whether it can maintain its growth pace.

Dell and rivals Hewlett-Packard, Taiwan-based Acer and China's Lenovo Group are expanding aggressively in emerging economies as sales growth in the United States and other developed markets slows.


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