(December 24, 2013) On the day before Christmas, Amazon.com was already offering its "after Christmas" deals of as much as 70 percent off clothes and 60 percent off electronics.
Old Navy was running TV ads that said its "after-holiday sale starts early" with discounts of as much as 75 percent off.
Usually, stores wait until the day after Christmas to offer deep discounts on merchandise that didn't sell, but this year, Americans who are still worried about the economy have held back on their spending.
Sales at stores have fallen for three consecutive weeks.
At New Jersey's Garden State Plaza Mall over the weekend, stores including Ann Taylor, Express and Abercrombie & Fitch had 50-percent-off sales. Gap offered as much as 60 percent off.
One woman who visited a CVS store in Decatur, Georgia this morning was searching for stuffed animals for her children.
Heather Nadler said she still plans to hit up sales after Christmas, when she says she'll probably start shopping for herself.