American Airlines Unveils New Logo, New Look

DALLAS (January 17, 2013)—Fort Worth-based American Airlines rolled out a new look Thursday, introducing a new logo and paint job in a video posted on its website.

The red, white and blue stripes along the side of the fuselage are gone and there’s a new logo and a new paint scheme on the tail.

The updated livery has been painted on a Boeing 777-300 that goes into service Jan. 31.

American is getting close to emerging from more than a year under Chapter 11 bankruptcy protection and it’s considering whether to merge with US Airways or remain on its own.


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