Starbucks Pastry Revamp Hits A Glitch

NEW YORK (April 1, 2014) Starbucks' rollout of new baked goods has hit a glitch.

The Seattle-based coffee company says it will start bringing back its sliced cake loaves in response to customer feedback.

The company was in the process of getting rid of the sliced loaves that came in banana, iced lemon and pumpkin flavors as part of the staggered rollout of its pricier new baked goods.

Lisa Passe, a Starbucks spokeswoman, says the company realized that "people really like the familiar, sliced cake," but she noted that the cake slices will still carry the higher prices.

Starbucks Corp. has been rolling out the new baked goods as part of a push to drive up sales by getting more people to buy food with their drinks.

KWTX-TV News 10 6700 American Plaza Waco, Texas 76712 (254) 776-1330 Fax (254) 751-1088
Copyright © 2002-2016 - Designed by Gray Digital Media - Powered by Clickability 253448001 -
Gray Television, Inc.