NEW YORK (September 27, 2012)--Justin Timberlake is doing his part to bring back MySpace from the brink of obscurity, performing a song as part of a promotional video for what the company is calling the "New MySpace."

The new MySpace looks like Pintrest with an entertainment focus, with a bit of Twitter and Facebook mixed in too.

MySpace used to be the undisputed leader in social networking, but Facebook and Twitter have eclipsed it.

Timberlake isn't just a music artist being paid to help promote the site.

He joined a group of investors to buy MySpace last summer.