WACO, Texas (KWTX) The first ever Deep in the Heart of Texas Film Festival wrapped up in Waco Sunday morning.
The four day festival brought the Waco community and other film enthusiasts from out of town together.
Festival co-directors Samuel Thomas and Louis Hunter said they were thrilled with the community's response.
"We didn't know how Waco would respond, and Waco responded fantastic. Huge," said Hunter.
Hunter said it took the pair months of hard work to plan the festival, and that they knew exactly where they wanted to bring it.
"Some people say why Waco. I say why not. Cultural stuff happens everywhere so we're really happy to be located in Waco," said Hunter.
The festival showcased about 80 combined short and feature films at the Waco Hippodrome.
Some of those films were honored at an awards ceremony Saturday night.
Creative Waco's Director Fiona Bond said in addition to the cultural benefit, the festival also brought business.
"This film festival really brings a number of key economic benefits. It helps us to attract more visitors. It helps our population look to downtown Waco for leisure time," said Bond.
The festival co-directors said they are planning for next year, and are already accepting film submissions.